Job Title: Director of Convention Sales FLSA: Full-time, Exempt Reports to: Vice President of Sales Department: Sales & Services Location: Position is based in Salt Lake City, Utah
Primary Responsibilities Represents Visit Salt Lake to convention planners throughout the US, primarily within the education, cultural, social welfare, fraternal and trade/business/commercial markets. Promotes and sells Salt Lake as a convention destination with primary focus on groups that use a multi-hotel package and the Salt Palace Convention Center or Mountain America Expo Center.
Job Duties
Generates sales leads for convention/exposition centers.
Creates and maintains client base; develops and sustains professional relationships with clients.
Solicits business through telemarketing, correspondence, personal appointments, site inspections, bid presentations, buyer education trips, attendance at trade shows and industry events.
Maintains contact with planners during their respective conventions, and directly after to solicit for repeat business.
Develops a well-informed working knowledge of major hotels, venues, attractions, and services in the Salt Lake area.
Maintains an awareness of competitors’ products and promotions, and industry issues that influence sales.
Analyzes individual trade show and industry event participation to determine best return on investment.
Maintains accurate information and current documentation of sales activities in Simpleview CRM.
Contributes to marketing plan and budget development.
Working Relationships Reports directly to the Vice President of Sales. Works closely with Visit Salt Lake staff, particularly sales assistants and meeting & convention sales colleagues. Also works with meeting planners, hotel sales staff, Salt Palace Convention Center and Mountain America Expo Center staff on a regular basis.
Qualifications
Four-year degree from an academic institution or equivalent, and a minimum of three years hospitality industry sales experience. Understanding of hospitality/tourism industry required.
Strong and consistent ability to prioritize activities within specific time guidelines and to handle multiple responsibilities within a specific time frame.
Skills in account management, direct sales, and sales presentations.
Possess excellent communication skills; written, oral, and grammatical.
Willing and able to work evenings, weekends, and holidays based on client and office demands.
Must be able to drive a car, and ability to accommodate a home office.
Good working knowledge of computers, Microsoft Office software, Outlook, and general office equipment. Experience with SimpleView CRM and EmpowerMINT a plus.
Application Submit cover letter, resume and compensation history in confidence no later than March 10, 2023 to: Kelly Ware – HRvisitSL@visitsaltlake.com
Final candidates will be subject to a background and reference check. E/O/E
The Mission of Visit Salt Lake is to improve the area economy by attracting and providing support to conventions, leisure travelers, and visitors to Salt Lake County.
